Two women smiling and working in a garden with plants and flowers, wearing aprons, in a rural outdoor setting.

National strategy

Business as usual cannot solve the social and environmental challenges we face.

We need more innovation and collaboration that puts people and the planet first.

Social enterprise is in a unique position to help. It combines the power of business to test and scale new ideas with a compass of public good. This makes it a key tool for creating the changes we need.

But many people don’t know what social enterprise is or how to get involved, and we need better systems for more social enterprises to reach their potential. 

Changing these things will grow Australia’s social enterprise sector and its impact.

Social Enterprise Australia coordinates a sector-led national strategy to change these things. 

Foundations

Our approach to strategy is based on two research reports by Griffith University:

Directions Part 1

Directions Part 2

The strategy is challenge-led, focusing on priority areas where social enterprise can drive the most impact.

It is a sector strategy, not an organisational strategy with a high degree of control and detail about what will be done to achieve goals. A sector strategy involves the efforts and energy of diverse people and organisations working towards shared goals. It focuses on coordination, alignment, and shared impact.

On this basis, people across the sector have established:

  • Vision, purpose and challenge areas - our shared direction

  • Values and principles - agreed ways to work together

  • A commitment to decolonisation

  • Infrastructure for collaboration - the supports we need to do this together

  • The offer and ask - the impact potential of social enterprise and what’s needed to unlock it.

The strategy

Vision, purpose and challenge areas

Our vision, purpose and challenge areas provide shared direction to align the efforts and energy of diverse people and organisations so that big change is possible. It guides innovation and collaboration, while leaving space for many voices and solutions.

Our vision is working together to ensure all people, places and the planet thrive.

Our purpose is to foster a vibrant and connected Australian social enterprise sector that provides:

  • Environmental care

  • People-centred services

  • Access to decent work

  • Community-led innovation

Read more here

Values and principles

Our values and principles are how we agree to work together. They name behaviours to strengthen the basis for ongoing collaboration to put people and planet first.

  • Authenticity:

    I strive to be honest with myself and with others.

    I seek to be transparent and clear in my communications, talk with others not about them, and do what I say I will. I take on difficult conversations, decisions and actions rather than avoid them. I aim to own my mistakes and limitations. I seek to be kind to myself and others.

  • Creativity:

    I help create space for imagination and innovation.

    I see that the future is not determined and is ours to create. I foster space to dream big, explore, and make mistakes or get it right. I recognise that it’s ok and sometimes good to change my mind and for others to change theirs. I seek to emerge ideas, take action and learn together.

  • Justice:

    I seek to enable the full participation of all.

    I recognise that some people are excluded and their voices are not heard. I aim to identify and reject discrimination and to value lived experience and self-determination. I seek to be aware of any exclusion or privilege of my own.

  • Collaboration:

    I plan, act and learn with others. I will be generous.

    I aim to be aware of my ego, assumptions and emotions and to keep in check how they affect me and others. I seek joint responsibility rather than credit. I am upfront about my own interests to identify when they could undermine or help shared goals.

  • Diversity:

    I seek out views that are different from my own.

    I recognise that there are different ways to participate and create impact. I ask people what they mean, listen with curiosity and seek to understand rather than make assumptions or speak for them. I celebrate the contribution of others and recognise that I always have things to learn.

Read more here

A commitment to decolonisation

We work to recognise the systems, structures and mindsets that marginalise First Nations people, and to shift them to value First Nations ways of being and doing.

Read more here

Infrastructure for collaboration

To support the social enterprise sector to work together effectively towards its national strategy, Social Enterprise Australia will build momentum and infrastructure for:

Engagement and connection

It will provide pathways for people to engage and co-create around place, mission and sector development. It will connect existing collaborations and activities and facilitate new ones that the sector sees as critical, including cross-sector and global initiatives. These will inform shared direction and action.

Knowledge and learning

It will provide ways to share and learn about social enterprise and evolve to meet the interests and needs of the sector. This will include capturing data and knowledge from the sector and shared evaluation. It will be done to enable real-time understanding of practice and impact and to support decision-making.

Shared direction and action

It will lead a national strategy and work with others to build public will, advance policy, grow markets, and mobilise resources. These functions will be co-owned and shaped by all who support the vision, mission, values and principles of the sector.

Read more here

Our theory of change sets out our thinking and approach. 

Read more here

The offer

Social enterprise combines the power of business to test and scale new ideas with a compass of public good. This makes it a key tool for social, environmental and community-led innovation and impact.

The ask

To unlock the impact of social enterprise, we ask the Australian Government and supporters to partner with the sector to design, roll out and evolve:

  • Access to capital, social procurement, payments for outcomes, and capability building

  • Supporting identification and evidence 

  • Enabling government policy.

Read our campaigns and submissions

Help shape what comes next

Together, we can drive change.

Our Members work together to unlock the impact of social enterprise, for an economy that puts people and planet first.

They help govern Social Enterprise Australia and take part in our shared work through input on the national strategy.

Join Social Enterprise Australia